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Intimates brand creates new solutions with 360 degrees of front, back and side-smoothing comfort for a look designed to disappear On February 26, Chico's FAS' (NYSE: CHS) intimates brand, Soma® , is launching its patent pending Vanishing ® 360 bra and panty collection – designed to be its smoothest, no-show collection. Founded, designed and led by women, Soma ® has been focusing on what women want and need since day one. "With over 15 years of experience and a 90% bra fit satisfaction rate, Soma continuously focuses on women and their changing bodies throughout every stage of their life," says Mary van Praag, President, Intimates Group of Chico's FAS. "Our new Vanishing 360 bra and panty collection aims to give our customers exactly what they told us they want –perfect smoothing, no-show t-shirt bra and no-ride, no-roll panties." The Vanishing® 360 bras aim to deliver 360 degrees of no-show, smooth comfort from the back, front and sides. The collection debuts in three styles –
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Soma shines bright amidst losses at Chico's FAS
Soma shines bright amidst losses at Chico's FAS
