Authenticity: When Brands Stop Being Polite & Start Getting Real

We’re the first to admit it: the notion of brand authenticity is nothing new. Brands have been embracing genuineness and integrity for

The Age of Authentic Marketing: Guide to Consumer Trust

How to Build Brand Authenticity (+Why It's Important)

Create a Memorable Brand Personality—Tools and Examples

Brand Authenticity: How to Build a Brand People Love (and Trust) - TrustPulse

Why Authenticity is Essential to a Personal Brand

How Can You be Authentic on Social Media?

Survey shows people follow brands on social media to stay informed about new products and services - Sword and the Script

BrandsGetReal: Social media & the evolution of transparency

Authenticity: When Brands Stop Being Polite & Start Getting Real

Brand authenticity: what is it and how do you achieve it?

The 5th 'P' of marketing: Brands must protect us from fake products, misleading content - Agility PR Solutions