Peloton the rebrand: High end exercise bike maker says it's now a health company for all

Peloton is undergoing a significant rebrand, dumping its identity as a seller of luxury exercise bikes and equipment to heath technology for all. “We’re shifting perceptions from in-home to everywhere, fitness enthusiasts to people at all levels, exclusivity to inclusivity across all Peloton members present and future,” Chief Marketing Officer Leslie Berland said in a […]

Peloton the rebrand: High end exercise bike maker says it's now a health company for all

Peloton Is Spinning Faster Than Ever

Peloton to halt production of its Bikes, treadmills as demand wanes

Peloton CEO: Brand's Success 'Because of the Content,' Not Bike - Athletech News

Peloton the rebrand: High end exercise bike maker says it's now a health company for all

Echelon Fitness Increased Sales by 700%, Now It's Coming After Peloton

Peloton the rebrand: High end exercise bike maker says it's now a health company for all - Sent-trib

Peloton Rebrands, Downplaying its Bike

Schwinn Z Bike Indoor Cycle

Techmeme: An interview with Microsoft CTO Kevin Scott, who manages the OpenAI partnership, as Microsoft adds Copilots to everything from Office to Terminal to Edge (Nilay Patel/The Verge)

Peloton Plans 'Relaunch' to Expand Awareness, but Faces Another Recall - Retail TouchPoints

The Most Popular Peleton Instructors

Peloton Plans Brand Relaunch, Reports 22 Percent Revenue Decrease in Q3 2023

CyclingDeal Bike Mat - 30 x 60 Soft - Compatible with Indoor, Exercise Stationary Bike, Elliptical, Gym Equipment Waterproof Mat Use On Hardwood Floors and Carpet Protection (76.2 cm x