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Discover what FITs are, why this segment interests tour operators and travel agencies, and how you can successfully target them.
Most people see emerging technologies as the number one factor that keeps transforming the tourism industry. While this is true, another important piece of the industry’s transformation puzzle is the travelers themselves. The needs of travelers are constantly shifting, and brand-new traveler segments emerge on a regular basis. One of these segments is fully independent travelers. Tour operators and travel
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